PlayPart

Submission date October 19, 2022 Founders Luka Macharadze Development location Tbilisi

Detailed project

NB: this form is filled entirely by the ones submitting the innovation.

What is the issue addressed?

More than 5 billion "likes" clicked every single day without creating any value for the users. Not many people wake up in the morning thinking about climate change. We want to make it fun to mitigate these issues.

How is the problem solved?

For every content uploaded by any user, there are reaction buttons that reflect various environmental issues.You can interact with them based on the cause you support. Thanks to our innovative algorithms, we turn these interactions into the real impact that helps mitigate these issues.

What is the customer target?

Gen Z sports fans and content creators.

How is this solution different?

Impactful content engagement experience. Personalization with sub-categories for sports content creators and fans. Short-form videos only.